IMARC Group's report titled "Zero Turn Mowers Market Report by Cutting Width (Less than 50 inches, 50 to 60 inches, More than 60 inches), Application (Residential, Commercial), and Region 2024-2032". The global zero turn mowers market size reached US$ 3.0 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 4.8 Billion by 2032, exhibiting a growth rate (CAGR) of 5.5% during 2024-2032.
Industry Trends and Drivers:
Increasing Interest in Lawn Care:
Social media and home improvement shows have inspired more people to take up DIY lawn care, showcasing beautiful lawns and motivating homeowners to enhance their outdoor spaces. As a result, many are looking for efficient tools to achieve professional-quality results. Zero-turn mowers are becoming popular because they offer a precise, clean cut while saving time and effort. These mowers are easier to maneuver than traditional ones, making it simple to navigate around obstacles like trees and flower beds. The growing focus on outdoor home improvement is also driven by the desire for attractive spaces, either for personal enjoyment or to boost property value.
Technological Advancements:
New technology in zero-turn mowers has made them more appealing to both homeowners and professional landscapers. Features like powerful engines, advanced cutting systems, and improved fuel efficiency have enhanced their performance and durability. Some models now include GPS tracking and automated mowing, making it easy to maintain large lawns with minimal effort. Ergonomic designs also make them more comfortable to use for long periods, reducing physical strain. These innovations not only make mowing more convenient but also ensure consistent, high-quality results.
Growing Commercial Sector:
The commercial landscaping industry is growing rapidly, with zero-turn mowers becoming essential for businesses. These mowers are fast, precise, and durable, allowing landscapers to cover large areas quickly and reduce labor costs. This efficiency helps landscaping companies take on more projects and increase their profits. Additionally, cities and municipalities are investing in well-maintained green spaces, boosting the demand for commercial landscaping services and advanced mowing technology. As the industry expands, the demand for reliable and efficient zero-turn mowers is expected to grow.
Top Zero Turn Mowers Market Leaders:
- Ariens Company
- BigDog Mower Co.
- Briggs & Stratton LLC.
- Husqvarna AB
- Deere & Company
- Kubota Corporation
- Mtd Products Inc
- Spartan Mowers
- Swisher Inc
- The Toro Company
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Market Report Segmentation:
Breakup by Cutting Width:
- Less than 50 inches
- 50 to 60 inches
- More than 60 inches
The "over 60 inches" segment leads the market, driven by the growing demand for efficient large-area lawn care, as wider cutting widths help save time and reduce labor costs.
Breakup by Application:
- Residential
- Commercial
The residential segment holds the largest market share as more homeowners focus on maintaining large lawns and gardens, and zero-turn mowers are popular for their easy handling and convenience.
Regional Insights:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa
North America holds the leading position owing to a large market for zero turn mowers driven by a combination of high disposable incomes, a strong culture of lawn care, and the widespread adoption of advanced mowing technologies among both residential and commercial users.
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