Quick Overview of the Middle East & Africa Communications Platform as a Service (CPaaS) Market Analysis

The  Middle East & Africa Communications Platform as a Service (CPaaS) Market Analysis, research report provides an in-depth market study with qualitative and quantitative research of the continuing industry trends, opportunities, growth areas, drivers, and challenges, which would enable stakeholders to align their market strategies according to the present & future market dynamics.

Detailed Analysis of Middle East & Africa Communications Platform as a Service (CPaaS) Industry (2023-28): Reveals Further Growth &Market Expansion

According to the most recent study, the Middle East & Africa Communications Platform as a Service (CPaaS) Market is estimated to grow at a CAGR of around 20.47% during the forecast period, i.e., 2023-28. The report significantly addressed considerable changes, gap analyses, and competitive studies using qualitative and quantitative data. These include the widespread segmentation, regional landscape, and recent developments, entailing information on the fluctuation in the demand, sales, revenue, and other parameters experienced and expected in the industry for the forecasting year i.e. 2023-28.

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Key Driver: Increasing Integration of Banks with CPaaS to Enhance Customer Communication Service

With the growing digital transformation in the banking sector to provide high-quality services to customers, enhanced efficiency in communication & user-friendly experience has increased the demand for cloud-based communication. In digitalization, communication platform as a service is an integral part of the banking sector in the Middle East & Africa as there is high reliability of banks on effective communications to support their operations & offer services to the customers. Therefore, the banking sector is progressively utilizing these solutions for voice & messaging to provide customer services. Moreover, factors such as the burgeoning adoption of contactless payment solutions & the growing popularity of digital banking are further expected to accelerate the growth of the market in the region.

Middle East & Africa Communications Platform as a Service (CPaaS) Market Segmentation Analysis

-By Services

• Professional Services
• Managed Services

-By Communication Channels

• Outbound Voice Calls
• Inbound Call Routing
• SMS
• Multimedia and Video Messaging
• Others (Social Media Messaging, Number Masking, WebRTC-based Calling, etc.)

-By Enterprise Size

• Small and Medium Scale Enterprise
• Large Scale Enterprise

-By End User

• Healthcare
• E-commerce and Retail
• IT and Telecom
• BFSI
• Hospitality
• Others (Media & Entertainment, Manufacturing, etc.)

Explore Our Comprehensive Study:  https://www.marknteladvisors.com/research-library/mea-communication-platform-as-a-service-market.html

Geographical Analysis:

-By Country

• UAE
• Saudi Arabia
• Qatar
• Israel
• Pakistan
• Turkey
• Others

The market in the UAE is expected to grow rapidly in the coming years, driven by the increasing adoption of cloud-based solutions & the growing demand for real-time communication & collaboration tools. Some key players in the UAE CPaaS market include Twilio, Nexmo (now Vonage), Plivo, MessageBird, etc. These companies offer a range of communication APIs & developer tools that enable businesses to easily integrate messaging, voice, and video capabilities into their applications & workflows.

Key Players and Competitive Strategies in the Middle East & Africa Communications Platform as a Service (CPaaS) Market

The report provides a study that looks at the requirements for manufacturing and processing, project expenses, finance, and economics, as well as projected profit margins and returns on investment. This also helps in identifying the major market players in the market such as:

• Infobip
• RouteSms Solutions FZE
• com
• Telesign Corporation
• Unifonic Inc.
• Ericsson (Vonage)
• Telestax
• Kandy Communications LLC
• Karix Mobile Private Limited
• CEQUENS
• Twilio
• CometChat
• Others

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Recent Developments by the Leading Companies

• 2022: Ceqens partnered with global Jobzella, a leading recruitment website as communication for the sixth Jobzella Annual Employment Fair in the Greek Campus Downtown, Cairo.
• 2022: Route Mobile L.L.C signed agreement with Uganda Telecommunications Corporation Limited (UTCL) to provide complete artificial intelligence (AI)-/machine learning (ML)-based A2P SMS firewall solutions & managed services to empower UTCL to effectively analyze A2P SMS traffic terminating on its network.

Key Report Highlights

• Market Dimensions & Projections
• Pricing Evaluation,
• Recent Strategic Moves by Companies,
• Competitive Landscape Assessment,
• Emerging Opportunities,
• Market Trends and Indicators

Key Questions Answered in the Research Report

1. What are the industry’s overall statistics or estimates (Overview, Size- By Value, Forecast Numbers, Segmentation, Shares)?
2. What are the trends influencing the current scenario of the market?
3. What key factors would propel and impede the industry across the globe?
4. How has the industry been evolving in terms of geography and product adoption?
5. How has the competition been shaping up across various regions?
6. How have buying behaviour, customer inclination, and expectations from product manufacturers been evolving during 2023-28?
7. Who are the key competitors, and what strategic partnerships or ventures are they coming up with to stay afloat during the projected time frame?

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